I’ve been watching a trend across our nation pertaining to churches & marketing. There’s no shortage of articles or content being generated about the decline in church attendance across the generations as well as a significant concern related to the seeming increase of moral depravity. Consequently, we have loads of marketing strategies to reach a younger demographic, become more appealing in our doctrine with more trendy & hip music, along with clothing adjustments & scheduling conveniences. I think all of these things are great, with one MAJOR interjection (or interruption):
In my brief years on this planet, I’ve come to see that genuine Jesus is nothing but altogether irresistible, full stop. Indeed, the original marketing plan that God has laid out for us is in John 12:32, where Jesus says, “If I be lifted up, I’ll will draw all men unto Me.”
In our efforts to attract people to Jesus, let’s never make it ever about anything more than genuine Jesus!
The attraction distraction is a fun play on words & my mind can go all kinds of fanciful directions with these words. Nonetheless, I’m thinking about these 2 words as they relate to people in our lives & connecting with Jesus. If I’m gut level honest with you about myself, you’ll discover that I’m keenly passionate about knowing Christ. For me, knowing Christ is the central “attraction” throughout my life, in all of its different contexts. With this in mind, the relationships that go through my life (some permanent & others being more temporary) can be a distraction or an enhancement to this attraction. Likewise, I can either distract people from Jesus or possibly make Jesus attractive by my interactions with others.
To attract or distract all depends on your goal. What are you trying to achieve? When you are clear about the goals in your life, then you can figure out the attraction & distraction challenges. May God give you the wisdom & focus you need for this day 🙂